World Building. Transmedia, Fans, Industries

Edited by Marta Boni

World Building. Transmedia, Fans, Industries

Edited by Marta Boni

Distributed for Amsterdam University Press

380 pages | 6 x 8
Cloth $130.00 ISBN: 9789089647566 Published December 2017 For sale only in the United States, its dependencies, the Philippines, and Canada
Thanks to modern technology, we are now living in an age of multiplatform fictional worlds, as television, film, the Internet, graphic novels, toys, and more facilitate the creation of diverse yet compact imaginary universes, which are often recognizable as brands and exhibit well-defined identities. This volume, situated at the cutting edge of media theory, explores this phenomenon from both theoretical and practical perspectives, uncovering how the construction of these worlds influences our own determination of values and meaning in contemporary society.
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