Paper $21.00 ISBN: 9780745330785 Published February 2011 For Sale in All Americas and the Caribbean except Canada
Cloth $75.00 ISBN: 9780745330792 Published February 2011 For Sale in All Americas and the Caribbean except Canada

The Fair Trade Revolution

Edited by John Bowes

The Fair Trade Revolution

Edited by John Bowes

Distributed for Pluto Press

288 pages | 5.07874 x 7.79528
Paper $21.00 ISBN: 9780745330785 Published February 2011 For Sale in All Americas and the Caribbean except Canada
Cloth $75.00 ISBN: 9780745330792 Published February 2011 For Sale in All Americas and the Caribbean except Canada
Fair Trade has come a long way in the last 20 years. The Fair Trade Revolution celebrates the movement's achievement and takes up the challenge of improving more lives through fair dealing with producers.

Fair Trade is now mainstream, with large companies like Cadbury's and supermarkets such as Sainsbury's producing and stocking many Fair Trade products. The authors of this collection, many of whom were responsible for the initial success of Fair Trade, emphasise the importance of ensuring that farmers and other producers remain the main beneficiaries. Punchy chapters, illustrated with many real-world examples, cover all the important issues including the tensions between large and small operators, the impact of recession, environmental policy and the danger of large operators embracing Fair Trade more in word than in practice.

Written by the leading lights of the Fair Trade movement, including Harriet Lamb (Executive Director of the Fairtrade Foundation) and Bruce Crowther (Establisher of the world's first Fair Trade Town) this book will inspire activists and consumers to keep making the right choices.
Contents

Foreword
Contributors
Introduction
1 A Brilliant Idea by John Bowes
PART 1 – PRODUCERS
2 The Impact of Fairtrade by Harriet Lamb
3 Rachel’s Blog by Rachel Archer
4 The Road to Freedom by Pedro Haslam and Nicholas Hoskyns
5 Heroes and Demons by Jeroen Kroezen
PART II - CONSUMERS
6 Campaigning for Justice by Joe Human and Bruce Crowther
7 A Glass and a Half Full by David Croft and Alex Cole
8 Honesty Openness and Social Responsibility by John Bowes
9 Banana Breakthrough by Matt North
PART III – FUTURE CHALLENGES
10 The Greatest Challenge by Jonathan Rosenthal
11 Tricky Waters by Tomy Mathew
12 Scale without Compromise by Harriet Lamb
13 Raising the Bar or Redirecting the Flood by Robin Murray
14 When the Rain Stops by John Bowes
Notes on Contributors
Index

For more information, or to order this book, please visit http://www.press.uchicago.edu
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