Machine Art, 1934

“The Machine Art exhibition is well known as definitive of the Museum of Modern Art’s strenuous efforts, during its founding years, to promote ‘pure modernism’ as both an absolute aesthetic value and as central to American society in a time of turmoil. No other study takes us so deeply into the thinking of the two major progenitors: Philip Johnson and Alfred H. Barr Jr. Their unique mixture of plain pragmatism and dream-like imagining is subtly shown. An engaging host of minor characters emerge as this fascinating story is told. Just as interesting is the way in which the objects themselves, each of them a carefully designed embodiment of practical purposiveness, are presented as adding up to a new, modern and American standard of beauty––one that was, at the time, yet to be achieved in art itself. Marshall brilliantly brings out the ambition, the strengths, and the overreach, of this still resonant vision.”

“A lively, intelligent, and altogether magnificent book that sets a new standard for the integration of art history and thing theory in the American context. Marshall provides an indispensable reading of American modernism's entanglement with machinery and matter, opening new perspectives on the economic and philosophical crises of the Depression era.”

“This book is a stunning contribution to our deepening understanding of the multiple conceptual and cultural forces shaping American modernism. Marshall shows how these are grounded not simply in aesthetic and formal developments but in philosophical convictions whose impacts are played out across a wide spectrum of national life. In her masterfully concise account of the 1934 Machine Art exhibition at the Museum of Modern Art, we are guided through the anxious worlds of value and meaning as they were negotiated in the decades between the wars. Ranging from debates over currency, labor, and consumerism, to divisions among idealists and pragmatists, elites and populists, Machine Art, 1934 is a richly satisfying case study whose lessons reach very far indeed.”