About the Author

Dr. Gjoko Muratovski is director of the Myron E. Ullman, Jr. School of Design at the University of Cincinnati and guest professor at the College of Design & Innovation at Tongji University (China). With over twenty years of global, cross-disciplinary design and branding practice, he has experience that spans from Europe and Asia to Australia and the Americas. Muratovski has been working with a wide range of governmental, not-for-profit, and corporate organizations—including the NASA Johnson Space Center, UN Association of Australia, Greenpeace, Deloitte, Toyota, and the Auckland Council of New Zealand. He is also regularly retained as an advisor on issues ranging from strategic design to brand development strategies by international design firms and advertising agencies.

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