Image Makers
Advertising, Public Relations, and the Ethos of Advocacy
341 pages, 14 halftones 6 x 9
©
2000, 2003
Cloth $28.00
ISBN: 9780226389165
Published July 2000
Paper $20.00
ISBN: 9780226389172
Published September 2003
Everywhere we turn, we are exhorted to spend money, join organizations, rally to causes, or express outrage. Image Makers is a comprehensive analysis of this age of modern advocacy-from commercials to public service ads to government propaganda-and its roots in advertising and public relations.
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